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Concept Ideation
Director Treatments
Script writing
Story Development + Producing
Art Direction & Narrative Style -
Pre Production + Tech Scouting
Location + Talent Management
Production + Equipment Management
Director + DP Talent -
Editorial
VFX
Sound Design
Music Supervision
Music Composition
Archival Management
Full of Detroit Soul
We partnered with Pepsi on their launch of the “Full of Detroit Soul” campaign, which captures the spirit of Detroit through the eyes of some of the city’s most creative artists and makers.
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Writer/Director | Ariel Ellis
Executive Creative Director | Rory K. McHarg
Executive Producers | Jonathan Braue, Joseph Talbot -
Producer | Marissa Clement
Director of Photography | Dimitrius Ramirez -
Editor | Davis Nixon
Music Composer | David Chapdelaine
Colorist | Patrick Sexton
Sound Mixer | Mike Regan -
Desiree Kelly
Sydney James
Ndubisi Okoye
Kem
Jonni Paige
Halima Casselle
Shaynae Clark
Taviana Myles
Angel Carrion
Adolfo Arguelles
Nate Gencay
Deon Forrest
Gerald Fuller
Craig Ellis
Cerdon Abney
The series tells the stories of three Detroit artists who all epitomize the cities spirit and soul:
Sydney James
Desiree Kelly
Ndubisi okoye
In collaboration with Pepsi and Black Detroit Restaurant Week, we told the story of Joe Louis Southern Kitchen and restaurateur Johnny Cannon.
The film was an extension of Pepsi’s full of Detroit Soul campaign as a part of the brands mission to support local restaurants, initiatives, and small businesses in the city.
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Director | Ariel Ellis
Executive Producers | Rory K. McHarg, Jonathan Braue, Joseph Talbot -
Producer | Marissa Clement
Director of Photography | Dimitrius Ramirez -
Editor | Davis Nixon - Reprise Post
Music Composer | Louis Weeks
Colorist | Patrick Sexton
Sound Design/Mixer | Mike Regan -
TracyLocke
Joe Louis Southern Kitchen
All Detroit Black-owned Restaurants!