director

Over the past two decades, Craig has made a name for himself directing comedy performers around the world. His work spans 120 episodes of broadcast television and more than 100 spots for clients such as Pepsi, Disney, Expedia, Qantas, Singapore Airlines, Target, McDonald’s, and Honda.

His hands-on filmmaking approach and ability to shoot across styles, countries, and formats have some calling him a filmmaking Swiss Army Knife—even though he’s Australian.

Craig's Christmas film for Air New Zealand starring Julian Dennison (Deadpool 2) and Irish pop star Ronan Keating scored two Cannes Lions. He piles those wins onto a stack of more than 60 awards for work such as his awkwardly funny French Film Festival in Texas spot and a branded comedy television series for Singapore Airlines and Singapore Tourism.

Over the last five years, Craig has lived in Brooklyn with his wife. When he’s not directing, he can be found tending to the clowder of stray cats in his backyard.